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Don't Make Me Think!: A Common Sense Approach to Web Usability Paperback – 18 Aug 2005

4.5 out of 5 stars 125 customer reviews

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Product details

  • Paperback: 216 pages
  • Publisher: New Riders; 2 edition (18 Aug. 2005)
  • Language: English
  • ISBN-10: 0321344758
  • ISBN-13: 978-0321344755
  • Product Dimensions: 18.1 x 1.2 x 22.8 cm
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (125 customer reviews)
  • Amazon Bestsellers Rank: 50,567 in Books (See Top 100 in Books)

Product Description

From the Back Cover

Five years and more than 100,000 copies after it was first published, it's hard to imagine anyone working in Web design who hasn't read Steve Krug's "instant classic" on Web usability, but people are still discovering it every day.  In this second edition, Steve adds three new chapters in the same style as the original: wry and entertaining, yet loaded with insights and practical advice for novice and veteran alike.  Don't be surprised if it completely changes the way you think about Web design.

Three New Chapters!

  • Usability as common courtesy -- Why people really leave Web sites
  • Web Accessibility, CSS, and you -- Making sites usable and accessible
  • Help! My boss wants me to ______. -- Surviving executive design whims

"I thought usability was the enemy of design until I read the first edition of this book.  Don't Make Me Think! showed me how to put myself in the position of the person who uses my site.  After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book.

In this second edition, Steve Krug adds essential ammunition for those whose bosses, clients, stakeholders, and marketing managers insist on doing the wrong thing.  If you design, write, program, own, or manage Web sites, you must read this book."  -- Jeffrey Zeldman, author of Designing with Web Standards


About the Author

Steve Krug is a usability consultant who has more than 15 years of experience as a user advocate for companies like Apple, Netscape, AOL, Lexus, and others. Based in part on the success of the first edition of Don’t Make Me Think, he has become a highly sought-after speaker on usability design.


Customer Reviews

Top Customer Reviews

Format: Paperback
Steve Krug covers many aspects of usability in an accessible, light-hearted and easy to read way.

It must be said, though, that Krug's idea of usability is usability for Americans. He assumes we all come from the same place, speak the same language, use the same language scripts and so on. He dismisses web forms in a couple of sentences and international web site users in even fewer. In terms of international viewers of web sites, some of his advice is downright damaging.

Read this as an introduction to usability, but look further too - otherwise we will never be rid of the scourge of the required "State" field in forms ...
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Format: Paperback
Since reading the first edition some years ago, I always refer to this book during usability presentations and recommend it to not only designers and developers, but also consultants, project managers and even clients. When the second edition was released in 2006 I purchased a few copies for the office and made it essential reading for everyone!

It's a very easy read and doesn't complicate matters with technical jargon, but instead relates to everyday tasks such as likening finding a product on a website to looking for a chainsaw in a hardware store. It examines the way we use the internet, it highlights that people don't use websites the way the designer intended and that we don't `read' websites, we scan them. It covers popular, common-sense solutions to these issues and uses clear, well-illustrated examples. It also talks about simplifying usability testing so you do enough of it, and uses some real-world examples to demonstrate.

It is an essential purchase for anyone involved in website creation and there are three new chapters in the second edition that help justify a new purchase if you already own the first edition.
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Format: Paperback
As someone approaching the subject of web usability for the first time I found Steve Krugs book to be an excellent introduction. This book is aimed at someone who would like to find out more about the basics of Usability testing. For example you may be a web designer of a small company where the business doesnt have the budget for a Usability department or a home user who wants to add that extra touch to your web pages or even as an introduction to the subject that escapes the tech lingo of Human Computer Interaction professionals.

I would give this book a big thumbs up.
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Format: Paperback
Very easy to read but full of useful advice. Every web site owner and web designer needs to read this book. The recommendations could easily add thousands to your bottom line if you're selling on line.
I particularly liked the "fixed" versions of home pages with the description of the "problem areas". All the other points covered were very clearly explained and easy to take on board. Particularly useful sections covering home page design and testing sites for usability.
I bought four books about usability recently and this is easily the best.
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Format: Paperback Verified Purchase
Author honestly points out that his book is not about web application usablity and recommends "Web Application Design Handbook: Best Practices for Web-Based Software" himself. I ordered that book as well but I'm definitely not sorry about getting this one - it's good information for anyone working with web development.
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Format: Paperback
I found this book clear, easy to understand, pleasant to read and very useful. Steve Krug approaches the topic from a principles perspective, which means that readers do not need web development knowledge or experience. The text is very easy to read and accompanied in many places by pictorial examples showing what the author is explaining. If you have an interest in your own website or your company's website, even if you're not a techie, then this book is for you. You'll never look at a website the same again.
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Format: Paperback
You have designers on one side, and IT tech heads on the other. Each has their own idea of how to build a web site. But, both don't seem to know the key reason of having a business web site - results.
This book gives the practical advice that anyone involved in trying to create a successful web site needs that isn't biased. The main advice is to give your users the web site that THEY want. Easy to read, very honest advice.
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Format: Paperback
I believe I made changes to several websites after just a couple of chapters and they're much better for it.

Some of the points appear to be common sense and obvious, but only once you've read them!

I would describe this book as a must-read for web designers.
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