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The Disney Way Fieldbook: How to Implement Walt Disney¿s Vision of ¿Dream, Believe, Dare, Do¿ in Your Own Company Paperback – 1 Sep 2000


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  • Be Our Guest (10th Anniversary Updated Edition) (Disney Institute Book)
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  • Creating Magic: 10 Common Sense Leadership Strategies from a Life at Disney
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Product Description

From the Back Cover

By the authors of the popular The Disney Way­­a Fortune magazine "Best Business Book"

A Blueprint for Instilling Creativity and Teamwork­­And Achieving Disney-Like Results in Your Organization

Let The Disney Way Fieldbook help you put "show" into any business.

"Tinker toys? Ping Pong balls? An imaginary acid river? When first leafing through these team building and management exercises, you might be tempted to think that Capodagli and Jackson have been to Disneyland one too many times. But these Fortune 100 consultants know that ambitious creativity is the key to implementing the Dream, Believe, Dare and Do principles that they first presented in The Disney Way. Whether building a structured approach to evaluating customer service or developing systematic processes for resolving conflicts among team members (to cite just two examples) these imaginative exercises will help you and your team rethink accepted ideas, increase awareness, push your creativity and develop solutions­­all in fun and unexpected ways.

"If Walt Disney had ever written a management book, this is what it would look like."­­Chris Murray, Editor-in-Chief, Soundview Executive Book Summaries

"The Disney Way Fieldbook is both entertaining and informative. After reading this book, you will discover and believe in the magic of your people too!"­­Ken Blanchard, co-author of The One-Minute Manager and Leadership by the Book

"A tremendous companion to The Disney Way, this book puts theory into practice as it incorporates all of the magic of dreaming with the reality of doing."­­Dr. Stephen Covey, author of The Seven Habits of Highly Effective People

About the Author

Bill Capodagli and Lynn Jackson (Indianapolis, IN) are managing partners of Capodagli Jackson Consulting and the authors of The Disney Way. They give seminars around the world on how to implement the Disney Way in any company.


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Amazon.com: HASH(0x96af5e40) out of 5 stars 16 reviews
16 of 17 people found the following review helpful
HASH(0x9687318c) out of 5 stars Practical magic 11 Dec. 2000
By A Customer - Published on Amazon.com
Format: Paperback
This engaging and enlightening book is as much fun to read as it is profitable to use. Structured like a theater script and written with a dramatic verve, it casts teamwork as human drama, and taps and energizes team members' innate will to succeed not just as individuals but as members of a group. This book, and its companion volume "The Disney Way," really stand out from the business book pack in their passion, good humor, and advice on creating the practical magic that makes a team even greater than the sum of its parts. Authors Capodagli and Jackson are really onto something with their "Dream, Believe, Dare, Do" guiding principles, and their business-wise and human-wise insights make their work essential reading for leaders of all types.
12 of 13 people found the following review helpful
HASH(0x972e3624) out of 5 stars Finally a book that's specific! 3 Nov. 2000
By Jerry McColgin - Published on Amazon.com
Format: Paperback
As a consultant myself that works with cross-functional teams, it is great to finally come across a book with proven activities that really work! This is a great tool to add to your repertoire. Individual activities are spelled out in terms of the benefits they provide, the materials required and specific guidelines on how to conduct them. This is a great contrast to the plethora of books on the market that promise great activities but provide nothing of value.
3 of 3 people found the following review helpful
HASH(0x977f3e94) out of 5 stars I was hoping for something different 31 May 2012
By Chris Smith - Published on Amazon.com
Format: Kindle Edition Verified Purchase
The exercises contained in the book seem to be designed for teams that have been together for a while. Many of the exercises are designed for higher level leadership teams. Most do not translate well to short duration team building opportunities or groups that are just forming. The exercises included are well designed would probably be very helpful for the target audience, just not my audience.
2 of 2 people found the following review helpful
HASH(0x96dda8a0) out of 5 stars Excellent Companion Title 26 Jun. 2006
By J. Nicholson - Published on Amazon.com
Format: Paperback Verified Purchase
The Fieldbook is an excellent companion book to The Disney Way, and gives tons of helpful hints and exercises for implementing new Disney Way methods of organizing or structuring your business culture, so to speak. As a trainer, I found it extremely helpful, and highly recommend it.
2 of 2 people found the following review helpful
HASH(0x977f6168) out of 5 stars Great in the Department, but . . . 19 Mar. 2009
By The BW - Published on Amazon.com
Format: Paperback Verified Purchase
I've been able to implement DBDD in my department, but getting the entire organization to buy in is proving to be a greater journey. That said, my team continues to grow and exceed anyone's expectations based on the DBDD principles.
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