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Different: Escaping the Competitive Herd Hardcover – 6 Apr 2010

4.8 out of 5 stars 9 customer reviews

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This Book Is Bound with "Deckle Edge" Paper
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Product details

  • Hardcover: 288 pages
  • Publisher: Crown Publishing Group, Division of Random House Inc; 1 edition (6 April 2010)
  • Language: English
  • ISBN-10: 0307460851
  • ISBN-13: 978-0307460851
  • Product Dimensions: 15.1 x 2.8 x 21.7 cm
  • Average Customer Review: 4.8 out of 5 stars 9 customer reviews
  • Amazon Bestsellers Rank: 985,821 in Books (See Top 100 in Books)
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Product description

Review

."..to give a bullet-point summation of takeaways is to deny the real value of this lovely book."--Harvard Business Review


"From the Hardcover edition."

...to give a bullet-point summation of takeaways is to deny the real value of this lovely book. --Harvard Business Review

From the Hardcover edition."

-...to give a bullet-point summation of takeaways is to deny the real value of this lovely book.---Harvard Business Review

From the Hardcover edition.

..".to give a bullet-point summation of takeaways is to deny the real value of this lovely book."--Harvard Business Review

From the Hardcover edition. --This text refers to the Paperback edition.

About the Author

Youngme Moon is the Donald K. David Professor at Harvard Business School. One of HBS's most popular teachers, Dr. Moon has received the Student Association Faculty Award for teaching excellence on multiple occasions. Dr. Moon's research focuses on innovative consumer-marketing strategies and her work has been published widely, including in Harvard Business Review.

From the Hardcover edition. --This text refers to the Paperback edition.


Customer reviews

4.8 out of 5 stars
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on 24 September 2010
Format: Hardcover
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Format: Kindle Edition
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on 23 October 2011
Format: Hardcover
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on 15 November 2011
Format: Hardcover|Verified Purchase
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on 15 August 2016
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