Decisive: How to make better choices in life and work Paperback – 28 Mar 2013
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"A leader's most important job is to make good decisions, which--minus perfect knowledge of the future--is tough to do consistently...The Heath brothers explain how to navigate the land mines laid by our irrational brains and improve our chances of good outcomes."" -Inc."
A leader's most important job is to make good decisions, which minus perfect knowledge of the future is tough to do consistently The Heath brothers explain how to navigate the land mines laid by our irrational brains and improve our chances of good outcomes. " -Inc."" --This text refers to an alternate Paperback edition.
Bestselling authors Chip and Dan Heath show you how to overcome your brain's natural shortcomings and make better decisionsSee all Product Description
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Top Customer Reviews
All of those who read this book make several dozen (sometimes several hundred) decisions each week, most of which are based on past experience, custom, habit, etc. However, there are some decisions that are very challenging, perhaps even daunting. What to do? The heaths recommend and explain what they characterize as the WRAP process: Widen Your Opinions, Reality-Test Your Assumptions, Attain Distance Before Deciding, and Prepare to Be Wrong. "We want to make you a bit better at making good decisions, and we want to help you make good decisions a bit more decisively (with appropriate confidence, as opposed to overconfidence). We also want to make you a better adviser to your colleagues and loved ones who are making decisions, because it's usually easier to see other people's biases than your own." The Heaths succeed brilliantly in achieving those objectives.
They ensure that the insights they share are especially sticky by making skillful use of several reader-friendly devices that include a "Chapter X in One Page" section in Chapters 1-12. Also, three Clinics on decision making ("Should a Small Company Sue a Bigger Competitor?" "Should a young Professional Move to the City?" and "Should We Discount Our Software?Read more ›
1. Widen your choice - always ask if there is any other choice which should be added to your shortlisted ones
2. Apply contrasting thoughts to your gut feeling - if you jumped to a conclusion about something based on your gut feeling, ask yourself whether you would still like if you make your "dislike" as like factor
3. Don't allow emotion to affect your decision - ask yourself what option would you choose if you are recommending to your friend (rather than buying for yourself)
4. Assuming you made a decision, try to figure out could be biggest risk for that choice and be prepared to counteract it if that risk indeed arises.
However if you are looking for a text that could become a well thumbed guide to help you make better decisions or help others to make better decisions then this could be very helpful.
One of the few books that has a clearly defined process on how to make better decisions along with analysis about why we make poor decisions, based on well researched and current thinking from a wide range of fields. It brings together a whole collection of techniques & approaches under a very simple and memorable acronym of WRAP, For those who need more theory extensive end notes and bibliography could be very helpful in deeper searches. The authors intent is that more and more people make better decisions in work, life & society and after reading this book I think many will.
Only one negative for me...its so filled with content its a chunky book...but then maybe I need to make a better decision to buy a kindle.
And decide with equity for the meek of the earth;" -- Isaiah 11:4 (NKJV)
I didn't run into the decision literature until the end of law school. My reaction was to think that this was the first time I'd learned anything practical since elementary school. I still feel that way.
Much of what has been written about making decisions is hard to follow, has too many graphs, employs too many unusual methods, and requires too much math. The Heath brothers break through those limitations to spell out the key lessons in simple language, explain what they mean with easy-to-understand examples, and provide things to avoid and do that are easy to implement correctly. If you get a little lost, the excellent one-page summaries at the end of each chapter will soon set you right.
I've decided to use this book in the future as the starting point for teaching my business students how to make better decisions. This book will bless them. I started applying the book with one student this last week, and I was delighted to see how much he gained from beginning to apply the directions.
The book is built around four typical problems with the way most people make decisions:
1. The first choice encountered is studied in terms of do or not do, rather than looking around for what better alternatives might exist. Instead, force yourself to widen your choices (with many suggestions for how to do so), study a variety of options at the same time to get a better feel for the issue, find successful examples and people who have already succeeded in finding and choosing a good option and learn from them.
2.Read more ›
Most Recent Customer Reviews
Great book. I never thought so much can be learnt about making good decisions. The WRAP process will stay with me forever.Published 2 months ago by Kirsty
Quite simply one of the best books I have read. Provides really clear, simple, techniques that you can actually use. Read morePublished 11 months ago by walsco
Good examples which were not overly extensive. Clear indications of what you ought to do in any decision process. Read morePublished 13 months ago by Blair
Draws on decades of psychological research to attempt to explain how our supposedly rational brains are often over-taken by powerful biases and wishful thinking. Read morePublished 21 months ago by Bruce Lloyd
This didn't quite match the interest of the Heath Bros previous books. I still hold them in high esteem and the book is readable, but i think my expectations were so high that this... Read morePublished 22 months ago by Alex Quigley
A very easy to read and humorous book which uses excellent real-world examples to highlight how you can make more of the opportunities (business or personal) you are presented... Read morePublished 24 months ago by Sean
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