David is a social business consultant with almost 25 years experience of the UK media scene garnered from a career in journalism, in-house media relations, PR, marketing, social media training and digital management consultancy.
He has a deep understanding of all aspects of communications, PR and marketing across B2B and B2C platforms. Expertise covers marketing and communications strategy development and implementation, media management, campaigns, online marketing, strategic use of social media for business, digital business training, press liaison, event promotion, crisis communications, media audits.
Proven track record in designing and implementing comprehensive, multi-layered, nationwide communications strategy and plans to support digital transformation and business growth. Previous clients include JTI, Reckitt Benckiser, PwC, Grosvenor, BNP Paribas and the Federation of Small Businesses (FSB).
Experienced in operating at Board level and collaborating with C-Level and below stakeholders to understand requirements and make strategic recommendations.
Expertise in strategic implementation and practical use of Twitter, LinkedIn (including LinkedIn Sales Navigator, LinkedIn Careers Pages), Facebook, PPC advertising.
Co-author of two books on digital marketing and social media, I also speak nationally and internationally on digital transformation as well as appearing regularly on both BBC radio & TV.
He currently help organisations to meet the challenges and opportunities posed by today's digitally savvy customers using his 6-step DNAsix® digital business model.
He has run hundreds of digital and social media training courses for over 3,500 professionals in the UK as well as in the US, France, Switzerland, Cyprus and Italy.
He is married and lives with his wife Jenny, along with their sons Felix and Jack plus two cats, in Kent.