This is a great wee easy to read book that is beautifully put together. It contains lots of great ideas and snippets that can be used in real life. Its an easy read and doesn't dive to deep into things, which is nice. Have came back to this book a few times and is a must in any designers collection.
Makes for a great Holiday read.
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Creating a Brand Identity: A Guide for Designers: (graphic Design Books, LOGO Design, Marketing) Kindle Edition
by
Catharine Slade-Brooking
(Author)
Format: Kindle Edition
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Catharine Slade-Brooking
(Author)
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LanguageEnglish
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PublisherLaurence King Publishing
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Publication date18 Jan. 2016
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File size40967 KB
Due to its large file size, this book may take longer to download
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Product description
Book Description
Creating a brand identity is a fascinating and complex challenge for the graphic designer
--This text refers to the paperback edition.
From the Back Cover
Creating a Brand Identity is a fascinating and complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This book is an introduction to this multifaceted process. It illustrates brand identities from around the world.
--This text refers to the paperback edition.
--This text refers to the paperback edition.
About the Author
Catharine Slade-Brooking is a Senior Lecturer on BA Graphic Communication at the University for the Creative Arts and has worked on design and branding projects for companies including Lloyds Bank, ICI, Sunday Times, Random House, The World Wide Fund for Nature and Zenica.
--This text refers to the paperback edition.
Product details
- ASIN : B01FFNHEV4
- Publisher : Laurence King Publishing; 1st edition (18 Jan. 2016)
- Language : English
- File size : 40967 KB
- Text-to-Speech : Enabled
- Enhanced typesetting : Enabled
- X-Ray : Not Enabled
- Word Wise : Not Enabled
- Print length : 161 pages
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Best Sellers Rank:
180,576 in Kindle Store (See Top 100 in Kindle Store)
- 63 in Branding & Logo Design
- 3,084 in Arts & Photography (Kindle Store)
- Customer reviews:
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4.7 out of 5 stars
4.7 out of 5
262 global ratings
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Reviewed in the United Kingdom on 11 June 2020
Makes for a great Holiday read.
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5.0 out of 5 stars
Much more than a coffee table book
By Allan McAvoy on 11 June 2020
This is a great wee easy to read book that is beautifully put together. It contains lots of great ideas and snippets that can be used in real life. Its an easy read and doesn't dive to deep into things, which is nice. Have came back to this book a few times and is a must in any designers collection.By Allan McAvoy on 11 June 2020
Makes for a great Holiday read.
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Helpful
Reviewed in the United Kingdom on 28 June 2021
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I've read all through and it has been quite easy to understand and also practical. It is giving you examples and tips in terms of guidelines in your way to create a strong branding briefing.
Reviewed in the United Kingdom on 4 January 2021
Verified Purchase
A book for designers, with two aims;
- provide an introduction and history to branding
- to arm you with more recent ideas and examples for you to use in real world
It also looks great inside!
- provide an introduction and history to branding
- to arm you with more recent ideas and examples for you to use in real world
It also looks great inside!
Reviewed in the United Kingdom on 15 January 2019
Verified Purchase
Great book very informative with some tasks to try out as well
One person found this helpful
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Reviewed in the United Kingdom on 28 November 2018
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just simply amazing!
One person found this helpful
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Reviewed in the United Kingdom on 24 May 2018
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This is a great book for advance and beginners.
One person found this helpful
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Reviewed in the United Kingdom on 26 January 2017
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Very helpful book , fast delivery.
One person found this helpful
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Reviewed in the United Kingdom on 24 January 2020
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If you are a student and you are doing a project about branding it’s a really good book. Also if you want to learn about branding ,how to improve yr skills. Worth it! Very fast shipping also.
One person found this helpful
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