A former Creative Director of Saatchi & Saatchi, Chris went on to found one of the UK's first ethical marketing agencies, FEEL. In 2009 he quit Feel and started the world's first not for profit, and new generation, advertising agency, Creative Orchestra.
Chris is one of the UK's leading experts on ethical marketing and writes the ethical marketing blog on Brand Republic. He has also written for many publications including the FT, Canvas 8, GreenBiz.com, Creative Review, Marketing, Third Sector, Times, AdAge and many more, including soon, the Huffington Post.
He is currently writing two new books, 'Maverick Brands' and 'THUNK! (a different way to think)'. And has written two micro books, one on the differences between male and female shoppers, 'Why Women Shop on Venus and Men Shop on Mars'. The other, 'Open Minds' (in association with D&AD) is a guide to creativity.
Chris lectures around the world on advertising, creativity and ethical marketing and has also appeared on a number of TV programmes including BBC Watchdog, BBC Working Lunch, BBC Mischief and CH4 Battlefronts.
He lives in Crouch End, North London.
Chris likes rock climbing and creative guitar and plays in the UK's leading 'pluderphonic' band, the Perrinormal (www.perrinormal.com)
His blog can be found at www.chrisarnold88.wordpress.com or see www.ecoethicalmarketing.info
for information, contact him via: firstname.lastname@example.org