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The Character Of A Corporation: How Your Company's Culture Can Make or Break Your Business Paperback – 4 Dec 2003

5.0 out of 5 stars 2 customer reviews

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Product details

  • Paperback: 272 pages
  • Publisher: Profile Books; 2 edition (4 Dec. 2003)
  • Language: English
  • ISBN-10: 1861976399
  • ISBN-13: 978-1861976390
  • Product Dimensions: 12.8 x 1.7 x 19.8 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Bestsellers Rank: 115,410 in Books (See Top 100 in Books)

Product Description

Amazon Review

Corporate culture is more than just a way to set the tone at work--it also affects the bottom line. That's why it's critical to understand your company's culture. Authors Rob Goffee and Gareth Jones argue that managers need to know if their business's culture helps or hurts, and how to change it, if necessary. Goffee and Jones know their stuff. As founders of the London-based consulting firm Creative Management Associates, they have helped launch programmes to overhaul corporate cultures at such companies as Johnson & Johnson, Coopers and Lybrand and Hilton Hotels. They have identified four basic cultures, each of which can be good or bad: the networked culture; the mercenary culture; the fragmented culture; and the communal culture. For example, do employees gossip and form cliques? That's the networked culture at its worst, and it's probably creating an atmosphere of distrust and cynicism that can damage the company's future. But networking can also mean open and effective communication--and constructive friendships--that can lead to the sharing of good ideas, all to the company's benefit.

The book includes handy diagnostic tools, so you can describe your own corporate culture. It also suggests ways to bring about change and offers tips on surviving in whatever culture you find yourself. The Character of a Corporation is instructive reading for managers who want to improve performance and for anyone looking to survive and thrive in the workplace. --Dan Ring, Amazon.com --This text refers to an out of print or unavailable edition of this title.

Review

A do-it-yourself kit to understanding corporate culture ... A must read! (Richard Greenhalgh)

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Top Customer Reviews

Format: Paperback Verified Purchase
It is a very useful book to help understand my organisational culture particularly when it is undergoing change. Only for the bold and brave
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Format: Paperback
Does what it says on the cover - with style.
I saw Rob Goffee deliver a very good lecture on this subject at London Business School. This book is as engaging as the lecture, which is more than can be said for many other texts on business subjects!
Buy it, read it, read it again.
GC
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Most Helpful Customer Reviews on Amazon.com (beta)

Amazon.com: 5.0 out of 5 stars 1 review
5.0 out of 5 stars Spot on! 22 Jun. 2012
By Chris Munshaw Rdgz - Published on Amazon.com
Format: Paperback
This book was suggested from a friend in London to read as I sort through cultures of the firms I'm looking to sign with. I wish this book was required reading in my Organizational Behavior class - the authors get it right. I've had jobs that spanned many of the cultures they talk about, and the pros and cons of each - although the analysis of each culture was excellent, their honesty of the politics and relationships between coworker and managers was a highlight. They give clear metrics to identify your culture, and what to do about it. If you're a person who knows who you are and have a defining set of preferences of how you work with others, then this book will help you get past those blind spots. Yet, with that being said, I still think for my peers and even those in younger generations should read it as it can be a road map to escape a culture or move closer to one that aligns better with your values. I imagine moving from one job to the next is apart of the trial and error that every adult goes through, but reading this can help navigate the waters to those who are still finding a perfect fit with company culture, or let alone helping in deciding their career.

In short, a great read!

I hope the authors make an update that uses a few case studies from Zappos and Google, and what does that mean for the changing corporate culture.

Hope this helps :-)
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