Business Stripped Bare: Adventures of a Global Entrepreneur Paperback – 2 Jul 2009
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"A timely book on business" (Daily Mail)
"An interesting read" (The Economist)
In "Business Stripped Bare", Sir Richard Branson shares the inside track on his life in business and reveals the incredible truth about his most risky, brilliant and audacious deals. Discover why Virgin tried to take on one of the world's biggest superbrands, how Virgin Mobile USA holds the record as the fastest company in history to generate revenues of over one billion dollars (faster than Microsoft, Google and Amazon) and how Richard is the only person in the world to have built eight billion-dollar companies from scratch in eight different sectors. Combining invaluable advice with the remarkable and candid inside stories of Virgin's greatest achievements, as well as some of its setbacks, "Business Stripped Bare" is a dynamic, inspirational and truly original guide to success in business and in life. Whether you are an executive, an entrepreneur or are just starting out, Richard strips business down to show how you can succeed and make a difference.See all Product description
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I'd work for him largely because I don't own a suit! He is the kind of person who welcomes free thinking and has built a global empire on this encouraging this from others. Not my experience of boards!
So for the people who do not like others success, this is not the book for you. I found it inspiring , insightful and more invigorating than a weeks holiday in a 5star hotel.
Oh and it seems his desire for space travel is also shared by the boss of this site too.
Thats not what i personally enjoy in an autobiography. Id much preferred a more focus on the sticky situations hes been through and the tough decisons and challenging peoples hes encountered.
Theres also a continually focus on referring to the start of the virgin brand, which is of course very interesting but it dominates the book to much and becomes relentless.
It is extraordinary how business ethics, politics accept such low integrity where Branson refreshingly rejects that approach. The book is inspirational and I am especially encouraged by Branson's willingness to commit to such initiatives as contributing to the formation of the 'Elders', a group of people headed up by Nelson Mandela to support the evolution of progress on our planet from other than a highly monetary base.
The content is pretty much what I thought, however the book is very hard to put down and although I haven't finished it...due to additional stuff I am studying, I want to carry on and finish it in one sitting!