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The Business Plan Workbook (Business Enterprise) Paperback – 1 Nov 1998

4.4 out of 5 stars 9 customer reviews

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Product details

  • Paperback: 278 pages
  • Publisher: Kogan Page Ltd; 3rd Revised edition edition (1 Nov. 1998)
  • Language: English
  • ISBN-10: 0749426969
  • ISBN-13: 978-0749426965
  • Product Dimensions: 21.2 x 13.4 x 3 cm
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (9 customer reviews)
  • Amazon Bestsellers Rank: 2,059,221 in Books (See Top 100 in Books)
  • See Complete Table of Contents

Product Description

Review

"A pleasing read, unlike many other books on this topic…full of practical and professional advice." -- —Professional Manager, September 2005

"Practical, professional advice presented in a highly accessible format.."
-- Internet Works

“A pleasing read, unlike many other books on this topic…full of practical and professional advice.” -- Professional Manager

“Highly informative and instructive.” -- City Business Magazine --Ce texte fait référence à une édition épuisée ou non disponible de ce titre.

Book Description

Fully revised new edition of the established best-seller

New bigger workbook format

Includes examples taken from the real plans of successful entrepreneurs

Based on methodology developed at the Enterprise Faculty, Cranfield School of Management --Ce texte fait référence à une édition épuisée ou non disponible de ce titre.

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Customer Reviews

4.4 out of 5 stars
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Top Customer Reviews

Format: Paperback Verified Purchase
The cover claims to contain assignments to help you construct the plan. Instead the book gives general business assignments including writing flyers and how to do basic book keeping. Actually putting a business plan document together is eventually covered in the last chapter over 10 pages and consists mainly of an example table of contents and the advice to wear a suit to present to investors. Not what I expected from the cover!
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By A Customer on 24 May 2003
Format: Paperback Verified Purchase
This book is good for its intended purpose of working through the process of producing a Business Plan, but it turns out to be a bonus in many more ways. The main bonus is the process itself which makes you look properly at your business on the way to making a final Business Plan. It is this process which gives you ideas and tactics which will change your business and the way you run it, even if you never go all the way and create the Business Plan. Make the most of it and see how good your business ideas really are by applying some of the questions raised by the various chapters in this book. A bonus all round in my opinion.
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Format: Paperback Verified Purchase
I was asked to find an 'English language version of this book that has been used as a primer in other countries including Germany. Amazon provided the connection and the book was available at the absolute bargain price of one penny. The book arrived in good condition without marks, tears, or notes in margins. My edition is a 2004 reprint and the only indication of age is a slight yellowing which has no adverse effect on the book's readability. I commend the seller for the speedy service and for an extremely attractive price.
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Format: Paperback
This is one those all time classics.
It's easy to digest, broken down into small manageable sections, uses language that I guess most people will find easy to comprehend and it does so in a style that makes this feel really light reading.
I have the 6th edition and find myself refering to it over and over again. Perhaps one of the best books I have in my collection on this subject.
Oh, most of my students love it too!
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Format: Paperback Verified Purchase
This book takes you through a series of activities, at the end of which you have the material to write up your business plan. It breaks down a daunting task into manageable stages. Plenty of interesting examples along the way.
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