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Brand Aid: Shopping Well to Save the World (Quadrant Book) Paperback – 25 Mar 2011

5.0 out of 5 stars 1 customer review

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Product details

  • Paperback: 288 pages
  • Publisher: University of Minnesota Press (25 Mar. 2011)
  • Language: English
  • ISBN-10: 081666546X
  • ISBN-13: 978-0816665464
  • Product Dimensions: 14 x 2.3 x 21.6 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 1,190,361 in Books (See Top 100 in Books)
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Product description

Review

"There is a desperate need for critical intervention in debates about Product RED and other manifestations of development capitalism. "Brand Aid," a smart and edgy book, deftly meets that need. It asks big, penetrating questions about production, consumption, and global inequality and it answers them in rich and provocative ways." Samantha King, Queens University"

""Brand Aid "is an original and important contribution to the critique of international development. Lisa Ann Richey and Stefano Ponte argue that the celebritization of aid marks an important shift that in effect divests the wealthy of any responsibility for global poverty. "Brand Aid "is a great book." Vinh Kim Nguyen, University of Montreal"

"Readers and academics interested in the ways corporate philanthropy is evolving will find this useful, as will armchair sociologists." "Publishers Weekly"

"This is a thoroughly researched and well-written book and one that pulls no punches; you know from the very first pages how the (RED) initiative will be dissected and found wanting. Thoughtful and highly critical." "Times Higher Education""

"There is a desperate need for critical intervention in debates about Product RED and other manifestations of development capitalism. Brand Aid, a smart and edgy book, deftly meets that need. It asks big, penetrating questions about production, consumption, and global inequality and it answers them in rich and provocative ways." --Samantha King, Queens University



"Brand Aid is an original and important contribution to the critique of international development. Lisa Ann Richey and Stefano Ponte argue that the celebritization of aid marks an important shift that in effect divests the wealthy of any responsibility for global poverty. Brand Aid is a great book." --Vinh Kim Nguyen, University of Montreal



"Readers and academics interested in the ways corporate philanthropy is evolving will find this useful, as will armchair sociologists." --Publishers Weekly

"This is a thoroughly researched and well-written book and one that pulls no punches; you know from the very first pages how the (RED) initiative will be dissected and found wanting. Thoughtful and highly critical." --Times Higher Education

About the Author

Lisa Ann Richey is professor of international development studies at Roskilde University. She is the author of Population Politics and Development: From the Policies to the Clinics. Stefano Ponte is senior researcher at the Danish Institute for International Studies. He is the coauthor of Trading Down: Africa, Value Chains, and the Global Economy and The Coffee Paradox: Global Markets, Commodity Trade, and the Elusive Promise of Development.

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Top Customer Reviews

Format: Paperback Verified Purchase
Helped out with research for my dissertation. Well written and not too complicated to understand.
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Most Helpful Customer Reviews on Amazon.com (beta) (May include reviews from Early Reviewer Rewards Program)

Amazon.com: 5.0 out of 5 stars 1 review
1 of 2 people found the following review helpful
5.0 out of 5 stars Gives Loads of Information that I couldn't Find Elsewhere. 24 July 2011
By stinsontm - Published on Amazon.com
Format: Paperback Verified Purchase
Great book! I had to do a research project on Non-Governmental Organizations and decided to research RED. My professor recommended this book and upon receiving it, I was able to answer so many more questions just from the text than anywhere else online. Very pleased.
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