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Brainwashing: The science of thought control Hardcover – 25 Nov 2004

3.7 out of 5 stars 33 customer reviews

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Product details

  • Hardcover: 352 pages
  • Publisher: OUP Oxford; First Edition edition (25 Nov. 2004)
  • Language: English
  • ISBN-10: 0192804960
  • ISBN-13: 978-0192804969
  • Product Dimensions: 23.6 x 2.8 x 15.7 cm
  • Average Customer Review: 3.7 out of 5 stars 33 customer reviews
  • Amazon Bestsellers Rank: 1,303,068 in Books (See Top 100 in Books)
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Review

Quite a fascinating book whose content tends to linger long after you have put it down. Definitely a must-read for those in the social psychology field and all other psychologists interested in this area. (Doody's Journal)

Synopsis

The term 'brainwashing' was first recorded in 1950, but it is an expression of a much older concept: the forcible and full-scale alteration of a person's beliefs. Over the past 50 years the term has crept into popular culture, served as a topic for jokes, frightened the public in media headlines, and slandered innumerable people and institutions. It has also been the subject of learned discussion from many angles: history, sociology, psychology, psychotherapy, and marketing. Despite this variety, to date there has been one angle missing: any serious reference to real brains. Descriptions of how opinions can be changed, whether by persuasion, deceit, or force, have been almost entirely psychological. Brainwashing, Kathleen Taylor's fascinating and informative voyage through the subject, combines the latest findings in social psychology and neuroscience to investigate the incredibly complicated workings of the human brain. In elegant and accessible prose, and with abundant use of anecdotes and case-studies, she looks at the history and myth, psychology, neuroscience, and politics of how we humans manipulate each others' minds.

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33 customer reviews

3.7 out of 5 stars

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