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Book of Ideas: 2: A Journal of Creative Direction and Graphic Design - Volume 2 Paperback – Illustrated, 7 Sep 2018

5.0 out of 5 stars 22 customer reviews

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  • Book of Ideas: 2: A Journal of Creative Direction and Graphic Design - Volume 2
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  • Creating a Brand Identity: A Guide for Designers
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Product details

  • Paperback: 256 pages
  • Publisher: Brand Nu Limited (7 Sept. 2018)
  • Language: English
  • ISBN-10: 0993540015
  • ISBN-13: 978-0993540011
  • Product Dimensions: 15 x 2 x 21 cm
  • Average Customer Review: 5.0 out of 5 stars 22 customer reviews
  • Amazon Bestsellers Rank: 41,283 in Books (See Top 100 in Books)
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Product description


Radim Malinic's first Book of Ideas was a surprise bestseller back in 2016, and Volume 2 doesn t tamper with the winning formula of smart, jargon-free advice for ambitious creatives, generously illustrated by some of Malinic's own best art direction.

The book shows how lucky breaks, chance meetings and sparks of inspiration may provide brief flashes of success, but it's tenacity, determination and utter professionalism that can propel you to the Premier League. It would be no exaggeration to describe Malinic as a self-help fanatic. His prose seems to pour out, along with page after page of stunning work, to become nothing less than an instruction manual for emotional wellbeing combined with the agility of a visual athlete.

The book is divided into three sections Work, Creativity and Mind, with each chapter broken down into mini-essays and case studies, all generously studded with insights, advice and lessons learned. The mindfulness section of the book is especially intimate, and Malinic s openness in addressing subjects like depression and anxiety are bound to strike a chord with many readers. These frank accounts of the demons in Malinic s mind reveal a genuinely open soul this is a designer who is unafraid to show the whole artist, as opposed to just the shiny, Instagram-friendly highlights. As you d expect for a title designed by a designer, the book is well presented, with a beautifully foiled cover and unfussy, elegant design. With his fourth publication, Malinic continues to be his own best case study, proving that his strategies and philosophies really do work.

This really is a lovely, heartwarming hybrid of self-help manual and art direction masterclass.

9/10 ***** --Mark Wynne - Creative Bloq

About the Author

Radim Malinic is a creative director and designer living and working in South West London. He runs Brand Nu, a multi-disciplinary award winning studio

Before finding his calling in the creative industry, Czech born Malinic was an ice hockey player, a bassist in death metal bands, an indie DJ, music journalist and student of Economics and Business management. At the break of the new millennium, Malinic moved to the UK to explore the expansive music scene, only to find even a greater interest in art and graphic design. Since then his eclectic interests have seen him working with some of the biggest brands, companies and bands in the world.

Clients include Harry Potter, London Film Museum, SyCo, Sprite, WWF and USAID amongst many others. Aside from his studio work, Radim designs products for his brand 'November Universe', he releases music and tours globally with his talk designed to inspire and support self-development in the creative industry.

In March 2016, Malinic released his latest publication, Book of Ideas. The #1 Amazon bestseller has helped novices and professionals across the world to find a new way of approaching their creative work.

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