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Blogging for Creatives Paperback – 11 Jun 2012
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About the Author
Robin Houghton works with communications teams, authors and publishers, business owners and individuals to help them build relationships, community and reputation on the web. She has over 20 years strategic and practical marketing experience and is the author of the bestselling Blogging for Creatives.
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I had created a wordpress blog already and wanted to boast ways of making it look more visually pleasing and use content for the better. A lot of the content in the book is about what others had done i.e a picture of a website with link address for you to go see what someone else had done. It then follows with a short chapter on a short how to.
I had hoped it would give me examples of what i could do like it says in the title win business and make contact and build success and i didnt really find that much of it and only wish there had been more.
The content is good and its nice to have information in one place for quick reference and the websites that are examples are cool i just wish it explained how they got that way was it because they paid someone, paid a site with themes etc or are great artists that have done it all themselves. Hence the 3 stars.
The book is split into 13 chapters from the absolute basics of blogging, and `what is a blog', to how blogs work, blogging platforms, setting one up, creating content and promoting the blog. Within each chapter are plenty of case studies from other creative bloggers, and this is where the book really stands out.
I would highly recommend this book to small business owners wanting to get the most out of their blog, or get started with blogging.
The perfect book to buy the budding blogger in your life.
With the exception of a few example blog links, the two are identical and so it is unclear precisely how a "creative" benefits from the latter book.
That said, either is a pretty reasonable guide to getting started.
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