- Format: Kindle Edition
- File Size: 905 KB
- Print Length: 107 pages
- Publisher: Enchanting Marketing Ltd (21 Feb. 2014)
- Sold by: Amazon Media EU S.à r.l.
- Language: English
- ASIN: B00ILE2O4W
- Text-to-Speech: Enabled
- Word Wise: Enabled
- Average Customer Review: 15 customer reviews
- Amazon Bestsellers Rank: #93,450 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Blog to Win Business: How to Enchant Readers and Woo Customers Kindle Edition
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Top customer reviews
Because even if you're lazy and you don't do the practical exercises she gives you in every chapter, then this book will still make you think about your blog writing.
The help and advice that the author offers may not be very revolutionary or new. But this book wants to help you, not shock you. It's written in such an accessible, friendly and engaging way that I found it impossible to resist. I simply had to grab a pen and some paper to analyse my own blog and how I write for it.
Somehow this fun little book is so mesmerising that you will actually want to get up and put its ideas into practice.
Is this book for you? It is, whether you're still trying to find your way in the blogging scene, or just aren't attracting the amount of business you were hoping for through your blog. Whether you're blogging "for real", or merely "for fun" and you want to build an audience.
Because despite its immense size, the internet still needs better blog content. The kind you actually enjoy reading and look forward to. Read this book, do the work, and you'll be on the right track.
There is so much great advice in the book. It's not a long book but the knowledge is effortlessly passed on to you in a conversational and engaging manner. I couldn't help but get excited at the prospect of beginning my own blog and where as I had only a few ideas initially, I now have many more to play with.
There are some nice exercises to help you decide who your ideal reader is and how you can write your best blog posts to satisfy their thirst for information on what's current in your particular niche. Thank you Henneke for writing such an entertaining and charming guide to blogging for business. I thoroughly recommend it.
Henneke’s book delivers on all three.
She takes you through the entire process end to end & gives loads of examples & take-aways which will allow even the most sceptical business owner to build a blogging strategy to support their business.
The emphasis is on speaking to your ideal customer though, rather than on blowing your own trumpet or writing for SEO. She takes you through a step by step journey from creating your ideal client avatar through headlines & how to create an engaging writing style.
Her aim is to help you build a blog which will demonstrate your expertise & create a voice of assured authority in your niche.
Finally, Henneke has a very engaging style of writing which makes it even more of a pleasure to read.
She catches your attention with her carefully crafted headlines. Reels you in with her hypnotic language and bullet-pointed promises. Keeps you hanging on her every word. Informed and inspired.
This book is brilliant.
We’ve all heard so many times that it’s all about “them” and not about “you”.
She puts the balance right, with style. The book is a joy to read.
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