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Beyond Performance: How Great Organizations Build Ultimate Competitive Advantage Hardcover – 1 Jul 2011
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a robust tool of measurement....thorough and clear CPO Agenda
" Beyond Performance is a gem it is evidence–based, emotionally compelling, and relentlessly useful. If you want to create a team or organization that enjoys sustained financial performance and where people love to work this delightful book is for you."
Robert Sutton, Stanford Professor and author of Good Boss, Bad Boss
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In my opinion this is not a book that can easily be used by managers/leaders to change their organisation into one that repeatedly outperforms its competition. I personally did not feel any creative light bulb lighting up in my head after reading this book.
For a much more useful, readable book based on a similar theme, but with more practical application for managers and leaders is a great book by Professor Andre de Waal from the High Performance Institute. What Makes A High Performance Organization: Five Validated Factors of Competitive Advantage That Apply Worldwide This book is highly recommended over this book.
With all that clarified up front, Keller and Price then carefully guide their reader through a five-stage process (appropriately identified as the "5 As") for developing capabilities beyond their current potentialities for performance in order to achieve and then sustain "ultimate competitive advantage." Frankly, I am astonished by the fact that so many C-level executives still do not fully understand that their organization's #1 competitor tomorrow will be what it offers today. Today's performance is measured in terms of specific results. By nature, results occur at the conclusion of a process of effort. The challenge is to become so "healthy" as an organization that the capabilities are there to align, execute, and renew faster than the competition so that the organization can sustain exceptional performance over time.
Keller and Price identify and then discuss what they characterize as the "Nine Elements of Organizational Health." Let's take a brief look at the first five practices that underpin organizational health:
1. Direction: Shared vision, strategic clarity, and employee involvement/engagement
Question: What is the ultimate destination
2. Leadership: Authoritative, consultative, supportive, and challenging
Question: Who will take us there?
3. Culture and climate: Open and trusting, internally competitive, operationally disciplined, and creative and entrepreneurial
Question: Do we really believe in the power of first-person plural pronouns?
4. Accountability: Role clarity, performance contracts, consequence management, and personal ownership
Question: Do we have almost total buy-in on who we are, what we do, how we do it, and why?
5. Coordination and control: People performance review, operational management, and financial management
Question: Do we do what is most important, constantly improve what we do, and measure it?
The other four elements are Capabilities, Motivation, External Orientation, and Innovation and learning. Keller and Price rigorously examine within five frames (i.e. the "5 As"): Aspire ("Where do we want to go?"), Assess, ("How ready are we to go there?") Architect ("What do we need to do to get there?"), Act ("How do we manage the journey?), and Advance (""How do we keep moving forward?"). In Part II, Keller and Price devote a separate chapter to each and then in Part III, help their reader to pull it all together. More specifically, they examine the senior leader's role, how the five separate but interconnected frames can help to make an organization even "healthier," and finally, which specific challenges their reader will probably encounter and how the information, insights, and counsel in the book can help the reader to respond effectively to those challenges.
Some readers will accept Keller and Price's challenge to prepare for the future, others won't. Some will then succeed, others won't. If the road to hell is paved with good intentions, the road to failure in business is paved with "nice tries." I agree with the Jedi Master, Yoda: "Do or do not. There is no try."
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This will be the bible for those who want to create great...Read more