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The Behaviour Gap: Simple Ways to Stop Doing Dumb Things with Money Hardcover – 26 Jul 2012

4.5 out of 5 stars 12 customer reviews

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Product details

  • Hardcover: 240 pages
  • Publisher: Portfolio Penguin (26 July 2012)
  • Language: English
  • ISBN-10: 1591844649
  • ISBN-13: 978-1591844648
  • Product Dimensions: 14.6 x 1.8 x 21.7 cm
  • Average Customer Review: 4.5 out of 5 stars 12 customer reviews
  • Amazon Bestsellers Rank: 119,147 in Books (See Top 100 in Books)
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Review

"Carl has a wicked way with a Sharpie."
-Barry Ritholtz
"Carl Richards is the anti-Jim Cramer. He doesn't pick stocks, and he doesn't shout. In wise, calm style, The Behavior Gap teaches us how to rein in the emotional saboteur within us-the voice that leads us to double-down when the market is peaking and to make a panicky exit when stocks are a bargain. Richards shows us that, when it comes to our financial security, slow and steady wins the race."
-Dan Heath, coauthor of "Made to Stick" and "Switch"
"Ah, clarity! Carl Richards can see the mistakes that humans-being human- make again and again with money. Then with humor and an I've-been-there nudge he sets them on the right course."
-Jean Chatzky, author of "Pay It Down"
""The Behavior Gap" throws light on an important question: How can we think more clearly about money and its role in a happy life? Carl Richards shows how to shape our behavior to invest, save, and spend to foster greater ha

"Carl has a wicked way with a Sharpie."

"Carl Richards is the anti-Jim Cramer. He doesn''t pick stocks, and he doesn''t shout. In wise, calm style, The Behavior Gap teaches us how to rein in the emotional saboteur within us-the voice that leads us to double-down when the market is peaking and to make a panicky exit when stocks are a bargain. Richards shows us that, when it comes to our financial security, slow and steady wins the race."---Dan Heath, coauthor of"Made to Stick" and "Switch"

"Carl Richards''s deceptively simple sketches in "The Behavior Gap" will make you laugh, change your relationship with money, and leave you the wealthier for it. This one is bound to be a classic!"---William Bernstein, author of"A Splendid Exchange" and "The Investor's

"Who says common sense is common? Smart, tactical, practical advice for anyone who has done dumb things with their money."---Seth Godin, author of"We Are All Weird"

"Carl has a wicked way with a Sharpie."---Barry Ritholtz

""The Behavior Gap" throws light on an important question: How can we think more clearly about money and its role in a happy life? Carl Richards shows how to shape our behavior to invest, save, and spend to foster greater happiness."---Gretchen Rubin, author of"The Happiness Project"

"If a picture is worth a thousand words, Carl''s sketches could change a life! He captures the essence of life and money."---Marty Kurtz, president of the Financial Planning Association

"Carl has a knack for showing-gently and with charts!-that when it comes to money, most of us are idiots. Carl prods us to master money, rather than letting it master us."---Laura Vanderkam, author of"All the Money in the World"

"A brilliant guide to the ways we often trick ourselves into staying poor. Read this before you make your next financial decision."---Zac Bissonnette, author of"Debt-Free U"

"Carl Richards's deceptively simple sketches in "The Behavior Gap" will make you laugh, change your relationship with money, and leave you the wealthier for it. This one is bound to be a classic!"---William Bernstein, author of"A Splendid Exchange" and "The Investor's

"Carl Richards is the anti-Jim Cramer. He doesn't pick stocks, and he doesn't shout. In wise, calm style, The Behavior Gap teaches us how to rein in the emotional saboteur within us-the voice that leads us to double-down when the market is peaking and to make a panicky exit when stocks are a bargain. Richards shows us that, when it comes to our financial security, slow and steady wins the race."---Dan Heath, coauthor of"Made to Stick" and "Switch"

"Ah, clarity! Carl Richards can see the mistakes that humans-being human- make again and again with money. Then with humor and an I've-been-there nudge he sets them on the right course."---Jean Chatzky, author of"Pay It Down"

"If a picture is worth a thousand words, Carl's sketches could change a life! He captures the essence of life and money."---Marty Kurtz, president of the Financial Planning Association

"Carl has a wicked way with a Sharpie." -- Barry Ritholtz
"Carl Richards is the anti-Jim Cramer. He doesn't pick stocks, and he doesn't shout. In wise, calm style, The Behavior Gap teaches us how to rein in the emotional saboteur within us-the voice that leads us to double-down when the market is peaking and to make a panicky exit when stocks are a bargain. Richards shows us that, when it comes to our financial security, slow and steady wins the race." -- Dan Heath, coauthor of "Made to Stick" and "Switch"
"Ah, clarity! Carl Richards can see the mistakes that humans-being human- make again and again with money. Then with humor and an I've-been-there nudge he sets them on the right course." -- Jean Chatzky, author of "Pay It Down"
""The Behavior Gap" throws light on an important question: How can we think more clearly about money and its role in a happy life? Carl Richards shows how to shape our behavior to invest, save, and spend to foster greater happiness." -- Gretchen Rubin, author of "The Happiness Project"
"Who says common sense is common? Smart, tactical, practical advice for anyone who has done dumb things with their money." -- Seth Godin, author of "We Are All Weird"
"Carl Richards's deceptively simple sketches in "The Behavior Gap" will make you laugh, change your relationship with money, and leave you the wealthier for it. This one is bound to be a classic!" -- William Bernstein, author of "A Splendid Exchange" and "The Investor's""
"Carl has a knack for showing-gently and with charts!-that when it comes to money, most of us are idiots. Carl prods us to master money, rather than letting it master us." -- Laura Vanderkam, author of "All the Money in the World"
"A brilliant guide to the ways we often trick ourselves into staying poor. Read this before you make your next financial decision." -- Zac Bissonnette, author of "Debt-Free U"
"If a picture is worth a thousand words, Carl's sketches could change a life! He captures the essence of life and money." -- Marty Kurtz, president of the Financial Planning Association"

"Carl has a wicked way with a Sharpie." Barry Ritholtz
"Carl Richards is the anti-Jim Cramer. He doesn't pick stocks, and he doesn't shout. In wise, calm style, The Behavior Gap teaches us how to rein in the emotional saboteur within us-the voice that leads us to double-down when the market is peaking and to make a panicky exit when stocks are a bargain. Richards shows us that, when it comes to our financial security, slow and steady wins the race." Dan Heath, coauthor of "Made to Stick" and "Switch"
"Ah, clarity! Carl Richards can see the mistakes that humans-being human- make again and again with money. Then with humor and an I've-been-there nudge he sets them on the right course." Jean Chatzky, author of "Pay It Down"
""The Behavior Gap" throws light on an important question: How can we think more clearly about money and its role in a happy life? Carl Richards shows how to shape our behavior to invest, save, and spend to foster greater happiness." Gretchen Rubin, author of "The Happiness Project"
"Who says common sense is common? Smart, tactical, practical advice for anyone who has done dumb things with their money." Seth Godin, author of "We Are All Weird"
"Carl Richards's deceptively simple sketches in "The Behavior Gap" will make you laugh, change your relationship with money, and leave you the wealthier for it. This one is bound to be a classic!" William Bernstein, author of "A Splendid Exchange" and "The Investor's""
"Carl has a knack for showing-gently and with charts!-that when it comes to money, most of us are idiots. Carl prods us to master money, rather than letting it master us." Laura Vanderkam, author of "All the Money in the World"
"A brilliant guide to the ways we often trick ourselves into staying poor. Read this before you make your next financial decision." Zac Bissonnette, author of "Debt-Free U"
"If a picture is worth a thousand words, Carl's sketches could change a life! He captures the essence of life and money." Marty Kurtz, president of the Financial Planning Association""

"Carl has a wicked way with a Sharpie." Barry Ritholtz
"Carl Richards is the anti-Jim Cramer. He doesn't pick stocks, and he doesn't shout. In wise, calm style, The Behavior Gap teaches us how to rein in the emotional saboteur within us-the voice that leads us to double-down when the market is peaking and to make a panicky exit when stocks are a bargain. Richards shows us that, when it comes to our financial security, slow and steady wins the race." Dan Heath, coauthor of Made to Stick and Switch
"Ah, clarity! Carl Richards can see the mistakes that humans-being human- make again and again with money. Then with humor and an I've-been-there nudge he sets them on the right course." Jean Chatzky, author of Pay It Down
"The Behavior Gap throws light on an important question: How can we think more clearly about money and its role in a happy life? Carl Richards shows how to shape our behavior to invest, save, and spend to foster greater happiness." Gretchen Rubin, author of The Happiness Project
"Who says common sense is common? Smart, tactical, practical advice for anyone who has done dumb things with their money." Seth Godin, author of We Are All Weird
"Carl Richards's deceptively simple sketches in The Behavior Gap will make you laugh, change your relationship with money, and leave you the wealthier for it. This one is bound to be a classic!" William Bernstein, author of A Splendid Exchange and The Investor's
"Carl has a knack for showing-gently and with charts!-that when it comes to money, most of us are idiots. Carl prods us to master money, rather than letting it master us." Laura Vanderkam, author of All the Money in the World
"A brilliant guide to the ways we often trick ourselves into staying poor. Read this before you make your next financial decision." Zac Bissonnette, author of Debt-Free U
"If a picture is worth a thousand words, Carl's sketches could change a life! He captures the essence of life and money." Marty Kurtz, president of the Financial Planning Association
"

-Carl has a wicked way with a Sharpie.- -- Barry Ritholtz
-Carl Richards is the anti-Jim Cramer. He doesn't pick stocks, and he doesn't shout. In wise, calm style, The Behavior Gap teaches us how to rein in the emotional saboteur within us-the voice that leads us to double-down when the market is peaking and to make a panicky exit when stocks are a bargain. Richards shows us that, when it comes to our financial security, slow and steady wins the race.- -- Dan Heath, coauthor of Made to Stick and Switch
-Ah, clarity! Carl Richards can see the mistakes that humans-being human- make again and again with money. Then with humor and an I've-been-there nudge he sets them on the right course.- -- Jean Chatzky, author of Pay It Down
-The Behavior Gap throws light on an important question: How can we think more clearly about money and its role in a happy life? Carl Richards shows how to shape our behavior to invest, save, and spend to foster greater happiness.- -- Gretchen Rubin, author of The Happiness Project
-Who says common sense is common? Smart, tactical, practical advice for anyone who has done dumb things with their money.- -- Seth Godin, author of We Are All Weird
-Carl Richards's deceptively simple sketches in The Behavior Gap will make you laugh, change your relationship with money, and leave you the wealthier for it. This one is bound to be a classic!- -- William Bernstein, author of A Splendid Exchange and The Investor's
-Carl has a knack for showing-gently and with charts!-that when it comes to money, most of us are idiots. Carl prods us to master money, rather than letting it master us.- -- Laura Vanderkam, author of All the Money in the World
-A brilliant guide to the ways we often trick ourselves into staying poor. Read this before you make your next financial decision.- -- Zac Bissonnette, author of Debt-Free U
-If a picture is worth a thousand words, Carl's sketches could change a life! He captures the essence of life and money.- -- Marty Kurtz, president of the Financial Planning Association


"Carl has a wicked way with a Sharpie." -- Barry Ritholtz

"Carl Richards is the anti-Jim Cramer. He doesn't pick stocks, and he doesn't shout. In wise, calm style, The Behavior Gap teaches us how to rein in the emotional saboteur within us-the voice that leads us to double-down when the market is peaking and to make a panicky exit when stocks are a bargain. Richards shows us that, when it comes to our financial security, slow and steady wins the race." -- Dan Heath, coauthor of Made to Stick and Switch

"Ah, clarity! Carl Richards can see the mistakes that humans-being human- make again and again with money. Then with humor and an I've-been-there nudge he sets them on the right course." -- Jean Chatzky, author of Pay It Down

"The Behavior Gap throws light on an important question: How can we think more clearly about money and its role in a happy life? Carl Richards shows how to shape our behavior to invest, save, and spend to foster greater happiness." -- Gretchen Rubin, author of The Happiness Project

"Who says common sense is common? Smart, tactical, practical advice for anyone who has done dumb things with their money." -- Seth Godin, author of We Are All Weird

"Carl Richards's deceptively simple sketches in The Behavior Gap will make you laugh, change your relationship with money, and leave you the wealthier for it. This one is bound to be a classic!" -- William Bernstein, author of A Splendid Exchange and The Investor's

"Carl has a knack for showing-gently and with charts!-that when it comes to money, most of us are idiots. Carl prods us to master money, rather than letting it master us." -- Laura Vanderkam, author of All the Money in the World

"A brilliant guide to the ways we often trick ourselves into staying poor. Read this before you make your next financial decision." -- Zac Bissonnette, author of Debt-Free U

"If a picture is worth a thousand words, Carl's sketches could change a life! He captures the essence of life and money." -- Marty Kurtz, president of the Financial Planning Association

About the Author

Carl Richards is a certified financial planner who blogs for The New York Times and writes regular columns for Morningstar Advisor and Daily Worth.



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