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Basics Graphic Design 02: Design Research: Investigation for successful creative solutions Paperback – 9 Jul 2012

4.6 out of 5 stars 2 customer reviews

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  • Basics Graphic Design 02: Design Research: Investigation for successful creative solutions
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  • Basics Graphic Design 03: Idea Generation
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Product details

  • Paperback: 200 pages
  • Publisher: AVA Publishing; 01 edition (9 July 2012)
  • Language: English
  • ISBN-10: 2940411743
  • ISBN-13: 978-2940411740
  • Product Dimensions: 16 x 1.6 x 23.2 cm
  • Average Customer Review: 4.6 out of 5 stars 2 customer reviews
  • Amazon Bestsellers Rank: 323,939 in Books (See Top 100 in Books)
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Product description


'In a climate where a certain six letter word search engine is fast becoming the one-stop hit for every research need, this book shows a breadth of techniques, opportunities, methodologies and suggestions that will open up your creative thinking in a way that no algorithm ever could. You don't need to hit a search button, you don't need to feel lucky. You need to read this book.' -- Barrie Tullett, The Lincoln School of Art & Design, UK

'Design Research is an easy to follow, clearly written, student friendly guide on how to conduct research for practical projects. Although academic in content, the fact that there are direct links to professional practice throughout, gives the book a 'real world' authority. The inclusion of case studies, interviews and supporting imagery purposefully link the relevance of the content to the practice of being a designer. Carefully building in complexity as the book progresses, the importance, practice, methods, and key terminology of research are introduced in a measured way, ensuring the reader is not overwhelmed - students who do not value research as part of the design process will not only be engaged throughout, but they will be in no doubt of its importance after reading this book. In fact, Design Research doesn't just take the reader through a step-by-step guide to the research process, it also highlights plenty of everyday good practice along the way. In writing this book, Leonard and Ambrose have gone a long way in validating to students what they are taught on a day-to-day basis in lecture theatres and workshops - Design Research should therefore be on any contextual studies reading list as a result.' --Nigel Ball, Course Leader, School of Arts & Humanities, University Campus Suffolk, UK

From the Back Cover

AVA's Basics Graphic Design titles are designed to provide visual arts students with a theoretical and practical exploration of each of the fundamental topics within the field of graphic design. Packed with examples of from students and professionals and fully illustrated with clear diagrams and inspiring imagery, they offer an essential introduction to the subject.

Basics Graphic Design 02: Design Research will guide the reader through how to make the best use of research, in order to inform and enrich their design work. Through introducing key terminology, examining the importance of context, introducing specific research techniques and looking at how to analyze, interpret and present you research findings, the book gives the readers the tools they need to work towards innovative design solutions.

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13 July 2016
Format: Paperback|Verified Purchase
27 July 2012
Format: Paperback
2 people found this helpful
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Amazon.com: 3.9 out of 5 stars 3 reviews
3.0 out of 5 starsThree Stars
1 March 2018 - Published on Amazon.com
Format: Paperback|Verified Purchase
Carlos Moreno
5.0 out of 5 starsExcellent
17 January 2015 - Published on Amazon.com
Format: Paperback|Verified Purchase
Sophie Awcock
4.0 out of 5 starsEssential guide for design research
28 July 2012 - Published on Amazon.com
Format: Paperback
One person found this helpful.
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