100 Years Of Harley-Davidson Hardcover – 7 Nov 2002
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100 years of inspired ad campaigns from Harley-Davidson--a book to entertain Harley fans and collectors of classic Americana alike. 100 Years of Harley-Davidson Advertising takes the reader through a century of the premier motorcycle company's witty and eye-catching print advertisements. The colorful and sometimes provocative ads reflect the creative spirit and the unique culture of Harley-Davidson--and America--over the last century. The book revisits famous campaigns, laid out decade by decade, from the "Gee Dad! Buy me a Harley-Davidson" campaign of the 1920s to "I Am Woman. Hear Me Roar" in the '80s, showing how Harley-Davidson has remained in tune with the times--and often ahead of its time. The perfect companion to Willie G. Davidson's 100 Years of Harley-Davidson, this book will become an instant collector's item.
About the Author
William G. Davidson is the grandson of William Davidson, who with Walter Harley started the company a century ago. Since the early 60s, he has been involved in the design of every model produced and he is unquestionably the protector of all things sacred at Harley-Davidson.
Top customer reviews
I own a Harley-Davidson Heritage Softail Classic centenary edition motorcycle, and I love it to bits. The Heritage Softail is one of Willy G's most successful designs which helped save the H-D company from going bankrupt. As he says in the book "There's nothing like hitting a Home Run when you really need one".
So, for me - Willy G can do no wrong.
This book is a fantastic chronology of the first 100 years of Harley-Davidson. What makes this book stand out from the dozens of other H-D books is the personal touch from Willy G who is a very likeable character. Family photos and anecdotes, plus his insider view of the motor company provide the reader with a unique insight.
Great photos if classic H-D bikes - they're all there, Glides, Sportsters, Softails, etc. Even the ugly V-ROD gets a mention!
There's a place on every biker's coffee table for this book. It will provide many years of enjoyment - I just wish that I will be around for the 200th anniversary edition.
Keep on ridin'....
What a book - a must for Harley lovers...
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