This review is from: Share This: The Social Media Handbook for PR Professionals (Hardcover)
Customer review from the Amazon Vine Programme (What's this?)This book is the business when it comes to an overview of social media, the opportunities, getting started, what to be aware of and what to watch out for as well as a whole lot of stuff on metrics.
The personality of the book varies a little as you would expect from a book with over 20 contributors. But that somehow adds to its excellence as you really feel you are listening or reading a real expert in that topic.
This is a book that will date quickly in terms of the channels that rise and ebb but would still provide a basic grounding.
What I found particularly valuable is that the format allowed s complicated subject to be broken down into bit sized chunks.