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Customer Review

8 of 8 people found the following review helpful
4.0 out of 5 stars Interesting content, but VERY badly produced, 2 Jan. 2011
This review is from: The British Car Industry: Our Part in Its Downfall (Paperback)
I have a great deal of interest in the British car industry, and it's demise. My father worked for the various incarnations of Pressed Steel Fisher/Austin/BLMV/BL/Austin Rover/Rover Group/BMW at the Swindon pressings plant for in excess of 40 years before taking early retirement under BMWs stewardship.

I stumbled upon this book when searching for an updated copy of 'End of the Road', the excellent book about the downfall of Rover. The description and reviews made me decide to purchase a copy, after which I waited a month for it to arrive!

The book itself is written in a quite clever manner - the authour is giving us a history of the successes, failures, marriages and divorces in the British car industry alongside the chronology of his own father's ownership of cars, initially British, but then moving to foriegn vehicles as the British produce bacame more troublesome to own.

This book is a very interesting read for anyone with an interest in the British car industry, especially those who wonder how such a great industry could have . It goes into quite some detail about the significant events in the industry, with suitably dry wit directed against the many errors and mistakes that the industry made as a matter of routine, in terms of business decisions, design choices, and product quality. One important point is that readers who are not technically-minded will not find the text too heavy; the author has taken great care not to get very technical.

The book does provide an excellent potted history of what was once a world-class industry. Alas, it makes it difficult not to feel that the industry deserved it's fate.

The major disapointment is the presentation of the book - Frankly, it's dreadful. The book is riddled with bad grammar, spelling mistakes, missing letters, and absent punctuation marks. I am by no means a grammar snob, but it genuinely distracts from the contect in places - I have never seen a book with so many errors. In some cases, on the picture pages, the text can't even correctly identify right and left, so the text points to the wrong pictures! The picture pages also seem ot have the worst grammar. I am tempted to send the publishers a box of commas, full-stops, and hyphens! The pictures look like they were done on the office photocopier, and the book just reeks of low production quality. Unacceptable for a book that costs £12.

Despite production issues, the book is an interesting read, well worded, with just the right level of wit, so I would still strongly recommend it. I haven't seen a book yet which better sums up the slow-but-sure (and mostly self-inflicted) destruction of the once-great British car industry. It could all have been so much different - Volkswagen could have been British!! If that makes no sense, buy the book...
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Showing 1-1 of 1 posts in this discussion
Initial post: 28 Feb 2016 16:41:11 GMT
Euclid says:
But did you proof-read your review?
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