Customer Review

3 of 4 people found the following review helpful
5.0 out of 5 stars A Classic, 23 Feb 2011
This review is from: Confessions of an Advertising Man (Paperback)
An absolute classic! Definitely worth a read and so entertaining after all these years. I would though advice on getting it from another publisher as the southbank publishing version is full of typos which would make David Ogilvy turn in his grave.

A good example Pg 115 - 'Very few marketeers know how to milk dying brands. It is like playing a misere hand in whisht.'

No, it didnt make any sense to me either.
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Showing 1-1 of 1 posts in this discussion
Initial post: 20 Aug 2014 11:19:59 BDT
The sentence Bella Blue describes as a 'good example' of this book being, 'full of typos which would make David Ogilvy turn in his grave', is, on the contrary, perfectly correct and does make sense. This text was taken directly from the first edition and makes perfect sense if you understand the meaning of misere.....which the reviewer clearly doesn't.
Of more concern about this hugely ironic review, is the fact that Bella Blue makes a point about 'proof reading' and 'typos'.
Interestingly this review posted by Bella Blue is full of mistakes.
"I would advice", should this be advise?
"Very few marketeers", instead of marketers
'Whisht' instead of whist.
David Ogilvy once said, "We prefer the discipline of knowledge, to the anarchy of ignorance".
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