Good in depth read,
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This review is from: Resolve and Fortitude: Microsoft's ''Secret Power Broker'' Breaks His Silence (Hardcover)This is a seminal work for anybody needing to understand international marketing and execution. Kempin is a clever guy and a superb negotiator - I've experienced him across the table and he tells the annecdotes well in his own German way.
A definite read for anyone involved in selling software or managing a software business.
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