7 of 8 people found the following review helpful
it's not Good to Great - but it is good,
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This review is from: Great by Choice: Uncertainty, Chaos and Luck - Why Some Thrive Despite Them All (Hardcover)
Jim Collins's masterwork, 'Good to Great' is by a fair distance the business book I have ever read. So i started reading Great by Choice with real anticipation of fresh insights which would help me and others be more effective leaders- and this book does deliver that to some extent.
Collins builds on Good to Great, but only in passing. Instead he concentrates here on the key factors which have enabled some organisations to outperform their competitors during times of turbulence and change by 10 times or more - what the author calls the 10 Xers.
The conclusions may be surprising...success in turbulent times comes from cautious growth, limited amounts of innovation, and persistence in keeping doing the right things - rather than from sudden breakthroughs or adaptions.
So useful stuff, which may help us avoid howling errors...but not for me, at least, inspiring in the way that I found Good to Great to be.
If you haven't read Good to Great you really should...if you have, and you were excited by it, you should read Great by Choice too. But don't expect to be inspired in quite the same way.
Good To Great: Why Some Companies Make the Leap... and Others Don't