4 of 5 people found the following review helpful
Do You Like The Thought Of Out-gunning Your Competitors?,
This review is from: How to Out-sell, Out-market, Out-promote, Out-advertise, Everyone Else You Compete Against, Before They Even Know What Hit Them (Paperback)
If you do this book is going to help you. Paul has written a motivating and useful book that anyone can take and use to improve their sales.
Paul's ideas, strategies and tactics are quite similar to Jay Abraham's. But none the worse for that and give a different (and probably uniquely British) perspective on the common direct marketing issues.