1 of 1 people found the following review helpful
A must for all UK golf courses to read and pick out what will work for them,
This review is from: The Social Golf Course: Increasing Rounds with Social Media (Kindle Edition)
I cannot remember how I cam across this book - probably looking for a Kindle read and it was free for a day - but I found it very helpful even though, like others here, I don't own a golf course! I do play a couple of days a week though and am a member of a club. And boy should our club be taking lots of these messages and throughts and putting into action to increase the membership; social activity and general reputation of the club. Easy steps - just needs buy- in and action.
I also agree that this book is relevant to any industry or business looking to become a "social" organization. Engage people - of all ages - without having to pressure sell.
This book provides a strategic and tactical roadmap for you to think about and discuss at your own club - and from there to think about what you can\ cannot do now - and so create a "social" golf course business.
So maybe the next monthly meeting (or quarterly) of the golf committee will be less about Bill's handicap cut of 1; or the extra £3 in the competitions pot - and more about how have we engaged with our existing members and potential new ones and paying customers.
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Initial post: 13 Mar 2014 19:11:44 GMT
Zeb Welborn says:
Thank you so much for the review and I'm really glad you found the book as informative as you did. We're really working hard to grow the game of golf and see social media as a tremendous opportunity.
Hope we can stay connected.
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