Take The Class!,
This review is from: The PR Masterclass: How to Develop a Public Relations Strategy That Works (Hardcover)
Customer review from the Amazon Vine Programme (What's this?)
This is a great book for those starting out in PR or wanting to get some tips if already working in it. I found it very useful as I do it as part of my work.
It is clearly set out and the language is straightforward without overuse of jargon (any that is there is clearly explained and is there for information). Alex Singleton talks a lot of sense, reiterates what a lot of people should know, and gives clear examples of what he means. All this makes it an ideal learning tool.
Another great thing is that the information is transferable to whatever sphere you might be working in. A very useful masterclass.