2 of 3 people found the following review helpful
Not a bad little intro book,
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This review is from: Inbound Marketing: Get Found Using Google, Social Media and Blogs (New Rules Social Media Series) (Hardcover)
I'm an ex-computer programmer and have created functional webpages before.
I read this book to learn more about the latest internet related marketing techniques.
This book served the purpose reasonably well. It was easy to read and covered the basic ground e.g. bloggs, twitter, basic SEO (Search Engine Optimisation)
The book was encouraging and pointed out that its IM is not difficult to do, and to get significant effects you need to invest take a little time (2 hours a day) every day for a period of months. If you do this consistently great results can be seen.
If you are a beginner then this book isn't a half bad place to start.
If you are a pro, you'd be better off going not reading this book.. instead go to a bar and try & get laid as you obviously spend too much time with your computer 8-)