Well, I found the prologue a laugh a minute, as pomposity overflowed from every other sentence! Take this one - "So we hear today that, following an injection of cash, a business will be viable; or that a committee has looked at the plan, and it is viable. While metaphorical meaning reflects the literal -- the business will continue to "live", the plan will have "life" -- one wonders whether those who apply the term in this way understand what its literal meaning is."
I am only at page 23, but I am in no doubt that the only people who will read this book to the end and enjoy it will be those who share Heffer's self-congratulatory opinion of themselves as masters of the English language. Sadly, on the evidence so far, Heffer seems to be aware of all the rules of the game, and how it is played, but does not seem to possess the skills to really set the match alight.