2 of 2 people found the following review helpful
I implemented this book into my business and had great results!,
This review is from: Mind Maps: Improve Memory, Concentration, Communication, Organization, Creativity, and Time Management (Kindle Edition)
I remember when I first heard about the process of using mind maps back in my college days. I thought they were a technique best suited for certain groups of professionals and teachers, and saw no way they could help me in a marketing and managerial role that I would one day occupy after graduation.
I was sadly mistaken.
Mind mapping is a tool that I now have come to embrace for its ease of use and flexibility within my management realm. This title helped guide me toward adopting mind mapping, and I am very happy that I picked it up.
The book is well written, with a technical yet straight forward approach that never seems intimidating to the reader. Ideas are expressed clearly throughout the title, and many of the introductory maps use the concept of a solar system to simplify the thought process behind this technique.
This book literally covers everything that I find to be a key component of mind mapping, I was even able to find a great mind mapping app on my iPad using this title!
As the owner and operator of a marketing firm, I have had my employees read this book and implement the strategies discussed in the chapter on Group Mind Mapping into the way that we conduct business. Since we implemented these strategies, we have been able to set clear and obtainable goals, and conduct more thorough sales meetings as we are able to spell out a set plan for clients.
Overall, I would definitely recommend this book to anybody that feels they may benefit from a new process to brainstorm, set goals, or conduct business. It has had a great impact on me and my employees, and I feel that you can have similar results if you take the teachings to heart.