45 of 49 people found the following review helpful
Brilliant Popular science book,
This review is from: The Decisive Moment: (Hardcover)
Much,much better than all these Gladwell and his ilk ,pretensious 'got something to say'books. Really does have something to say and is based firmly in reasearch rather than conjecture. Makes some good points and is easy to read. Lots of books around about cognitive bias and decision making but this is the most accessable I've read for a while.