2 of 2 people found the following review helpful
Meets its strategic objectives,
This review is from: Gobbledygook: How Cliches, Sludge and Management-speak are Strangling Our Public Language (Paperback)
'Gobbledygook' is a timely tirade against the pervasive and pernicious influence of 'management speak' in all areas of public life. Through carefully selected examples, the author shows how this hollow, sterile 'language' has infected education, politics and the workplace. It will please anyone whose heart sinks on hearing a phrase like "We are committed to the roll-out of value-added programmes going forward."
This kind of analysis isn't new but Watson, himself an escapee from the jargon-infested world of academia, writes with passion and humour, devoid of the smug, self-righteousness that occasionally creeps into other authors' thoughts on the subject.
He exposes the essential vacuousness of much of this language, its total absence of character. There's no place for strangeness, beauty or poetry in it, just a stultifying deadness. So the next time your boss asks you to 'action' something, say "I certainly won't be ACTIONING it but I don't mind DOING it."