Customer Review

1 of 1 people found the following review helpful
5.0 out of 5 stars Made me think in a new way, 4 Mar 2014
This review is from: How To Be Creative: Demystifying the creative Process (Kindle Edition)
With so many more opportunities these days for ordinary people to demonstrate their creativity, especially in the field of writing, this little book (which could easily be read from cover to cover on a railway journey between London and Birmingham) should be a godsend. This is not to suggest that, because it is short it does not contain much distilled wisdom. As Mark Twain famously wrote: “If I had more time I would write you a shorter letter”
Neil Pavitt is keen to point out that everybody is creative, even if they don’t think they are. Like all good counsellors, however, he realizes that creativity cannot be forced. He does not seek to impose rigid principles upon his readers but rather to facilitate; to suggest ways in which, almost subliminally, a tiny seedling can be nurtured so that it develops into a fully grown idea.
The book is presented as a dialogue between two brothers, Hodge and Venn, who broadly represent the two halves of the brain - logical and creative – and the interaction between the two. The author’s Ideas are presented in short, bite-sized chunks, which makes them easy to digest and the whole is clearly summarized at the end.
As an occasional writer, mainly for my own pleasure, I found this book made me think about creativity in a completely new way. Highly recommended.
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4.3 out of 5 stars (6 customer reviews)
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