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This review is from: Made to Fail: 13 secrets of successful start-ups (Paperback)
This is a brave and refreshing book with important messages for anyone who dreams of setting up their own business. Matthew Cain sets out his own attempts at tech start-ups alongside four carefully selected, detailed case studies of successful new businesses. Instructions like 'think inside the box' and 'depersonalise the success of your business - it's not about you' are pragmatic but inspiring.