Customer Review

43 of 45 people found the following review helpful
4.0 out of 5 stars A good starting point, should go further, 11 April 2002
This review is from: Homepage Usability: 50 Websites Deconstructed (Paperback)
Jakob is really trying to hurry the web forwards into useful maturity, and who can blame him. Many designers who come from a purely artistic background will hate Jakob and this book, because they will think it amputates their creativity. They would be right, and Jakob would make no excuses for that. One of the reasons why the web is such a nasty place to be most of the time, is that different sites do the same things in different ways. In this book, Jakob and Marie attempt to identify the common components that most websites share, (such as company logo, navigation area, news area, about us link, search function, legal wording etc) and recommend a consistent way of displaying these common components. These recommendations are based not on what they think you should do, but based on what most other websites are doing already. If 84% of sites have their company logo in the top left hand corner, that is a pretty good indication that a similar percentage of users will expect to find the company logo to appear in the top left hand corner, which is a pretty good indication that it's a good idea to put your company logo in the top left hand corner.
It's a handy book. Yes it's quite repetitive, but in way that illustrates the point's he's making about standardisation. Jakob should go further. The Victorians started standardisation, and created standard time and weights and measures. Jakob should use his position to push web standardisation. He should examine sites deeper that the homepage. He should provide examples of information architectures that although will need to be adjusted from site to site, follow a similar structure that users will recognise and be able to navigate intuitively.
When users go to a site, they go there to achieve something. A significant proportion of the time taken to achieve their goal will be taken up by learning how to use the site. If sites are more standardised, the learning curve will be flatter, and the user will achieve his goal more effectively, more efficiently, and more satisfactorily. This book starts to set out those standards, and should be read by people designing sites.
Help other customers find the most helpful reviews 
Was this review helpful to you? Yes No

Be the first person to comment on this review.

[Add comment]
Post a comment
To insert a product link use the format: [[ASIN:ASIN product-title]] (What's this?)
Amazon will display this name with all your submissions, including reviews and discussion posts. (Learn more)
Name:
Badge:
This badge will be assigned to you and will appear along with your name.
There was an error. Please try again.
Please see the full guidelines ">here.

Official Comment

As a representative of this product you can post one Official Comment on this review. It will appear immediately below the review wherever it is displayed.   Learn more
The following name and badge will be shown with this comment:
 (edit name)
After clicking on the Post button you will be asked to create your public name, which will be shown with all your contributions.

Is this your product?

If you are the author, artist, manufacturer or an official representative of this product, you can post an Official Comment on this review. It will appear immediately below the review wherever it is displayed.  Learn more
Otherwise, you can still post a regular comment on this review.

Is this your product?

If you are the author, artist, manufacturer or an official representative of this product, you can post an Official Comment on this review. It will appear immediately below the review wherever it is displayed.   Learn more
 
System timed out

We were unable to verify whether you represent the product. Please try again later, or retry now. Otherwise you can post a regular comment.

Since you previously posted an Official Comment, this comment will appear in the comment section below. You also have the option to edit your Official Comment.   Learn more
The maximum number of Official Comments have been posted. This comment will appear in the comment section below.   Learn more
Prompts for sign-in