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The governors have nothing to support them but opinion (D. Hume),
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This review is from: Taking the Risk out of Democracy: Corporate Propaganda Versus Freedom and Liberty (The History of Communication) (Paperback)As N. Chomsky brilliantly states, `Alex Carey draws the veil of deceit and imposed ignorance in the struggle for freedom and justice.'
Alex Carey shows how corporate propaganda protects corporate power (the few) against democracy (the many). Skilled manipulation conceals the real human nature and the needs of the common man in the interest of corporate efficiency and profit, in other words, in the interest of the privileged segments of society.
The effectiveness of propaganda depends on the availability of emotionally charged symbols and ideas. The most powerful ones are nationalist symbols. Therefore, corporate propaganda tries to identify the free-enterprise system with US national values, and strong unions, interventionist governments, communists and alleged liberal fellow travelers with threats to national security, subversion and tyranny.
A surveillance network detects early signs of ideological drifts. Corrective persuasion is immediately disseminated through the media, completely controlled by fellow megacorporations. As the social scientist H.D. Lasswell said: `propaganda is the one means of mass mobilization which is cheaper than violence, bribery or other possible control techniques.'
Another means of manipulation is the filtering of social science studies. Only those which improve the industry's image and interests are propagated.
Alex Carey shows the nonsense and fundamental hypocrisy of alleged `basic' social experiments (the Hawthorne studies, the experiments of K. Lewin and F. Herzberg), which `prove' that salary, job security and good working conditions are only of secondary importance for employees. In the meantime, corporations pocket superprofits.
Alex Carey's dissection of the Hawthorne studies is simply devastating. He unmasks social scientists as servants of power and union busters.
This book contains also excellent historical information (the McCarthy crusade, the great steel strike of 1919) and exposes rightly the link between propaganda and the pragmatism of Dewey and W. James (the promotion of false beliefs is justified if they are socially useful).
This is a very revealing book and a must read for all those wanting to understand the world we live in.
Taking the Risk out of Democracy: Corporate Propaganda Versus Freedom and Liberty (The History of Communication)(4 customer reviews)