Dennis Mortensen scores an ace!,
This review is from: Yahoo! Web Analytics: Tracking, Reporting, and Analyzing for Data-driven Insights (Paperback)
Dennis Mortensen is a serious player in the web analytics world. After selling Indextools to Yahoo he writes this book which is essential for anyone trying to implement an enterprise web analytics solution. The insight that this book provides puts this book up on the "must have" shelf for anyone aspiring to be a web analyst. When you bringing out the next one?!!
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