2 of 2 people found the following review helpful
A common sense, super hard reading, marketing ploy?,
By A Customer
This review is from: The Balanced Scorecard: Translating Strategy into Action (Hardcover)
I have read tomes of quantum theory that were easier to read. I find myself going back over and over single sentences, which are half page long. The idea of putting actual strategy, steps & measurements behind a corporate vision is nothing new. I fear this book was more to guide executives toward consulting services, then to contribute to corporate welfare.