Very clear and lots of useful tips, even for seasoned Tweeters,
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This review is from: How To Tweet Your Book - A Beginner's Guide to Twitter (Kindle Edition)
I downloaded 'How to Tweet your Book' this morning as I have been meaning to use Twitter to help market a friend's book, which is about football derbies and therefore appeals to a niche and widely spread audience rather than a general readership - ie it is unlikely to make it to Tesco's top ten at the checkout but could potentially have a large market amongst football enthusiasts - if we can hunt them down. How to Tweet Your Book was my first Kindle purchase - I have an Ipad and not a Kindle so I downloaded the app first
I am a fairly seasoned Tweeter, and know a bit about marketing too but like many people I started my Twitter account up (some time ago), plunged into the middle and just got on with it, learning what I needed to know as I went along. This has been ok but I felt that a more structured approach to a new account was worth looking into - hence the download. How to Tweet your Book is very clearly written, in manageable chunks with lots and lots of very helpful tips and pointers. Sara doesn't sit too much on the fence and gives her opinion about different methods and tools, although she will also say when she doesn't really know or have a strong view about something. It isn't a long book and I skipped through it - that's another plus - it is not too much to remember which was the problem with another book about Twitter that I read a while back - by the time I finished it, I had forgotten what I read at the beginning.
I set a new account up whilst reading but should have waited till I got further through, since I followed a number of people and then promptly got the account suspended, presumably because people hadn't had time to follow me back - something Sara warns about in chapter 3. But is was useful to go through a more structured setup, thinking about profile description and good explanations about Twitter terms, most of which I knew but I remember being confused about when I started, plus it contains sound basic marketing advice. So I can recommend this book for both novices to Twitter and marketing, as well as people who have been at it for a while - it will confirm what you know and organise what you don't know. It was particularly good having all the links to various tools and services which saves a lot of legwork - and it is good value too.