Customer Review

32 of 33 people found the following review helpful
5.0 out of 5 stars THE TITLE SAYS IT ALL - FIRST CLASS BOOK, 11 April 2012
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This review is from: Strong Woman: Ambition, Grit and a Great Pair of Heels (Hardcover)
I've always admired get up and go and Karren Brady has it in spades. I admired her working style when she originally appeared on The Apprentice, interviewing the candidates (haven't seen it since she took over from Margaret Mountford but I'm sure she's just as good). She never appeared to belittle them, she came across as firm but fair.

I've got to say my interest in her is not the 'make it big in a man's world' it's purely admiration for someone who has achieved in the same way I have an interest in any man who has achieved just as much.

This book is truly inspiring to anyone who wants to work hard and achieve. It is also, I feel, a deterrent to anyone who thinks they can have it all without sheer hard work and determination. In fact, I think Karren Brady displays far more than this. At times I was exhausted just reading the book and the amount of work she undertakes! After finishing the book, I think it fair to say, she goes far way and beyond what most of us would be prepared to do.

I highly recommend this book, it's an excellent autobiography as well as an absolute mine of information regarding good business practice. I think Karren Brady must be one of the best 'Brand' builders out there in the business world today. I'd love her to write a book dedicated purely to this subject, it would be on my pre-order list.

The book is gutsy, I loved it, I think because I share so many of Karren Brady's beliefs, it covers so much -

peoples fear of failure and how overcoming it can be empowering

not satisfied with where things are now she continually wants to improve it

straight talking but not personal - her management style & communication; people know what she wants and more importantly what she expects!

confidence comes from absolute attention to detail and complete knowledge, she knows every facet of every business she is involved in

understand who you are and what you want out of life

planning, process and structure

energy, energy, energy!!

loyalty, one of my personal favourites

too many petty politics - isn't the world just too full of those

"I hate people who critise but can't come up with an alternative", oh I so agree with that quote

And finally the book finishes with the very wise words of Calvin Coolidge, the former US President. A GEM.
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