4 of 4 people found the following review helpful
One of the best books I've ever read,
This review is from: Brilliant Business Writing: How to Inspire, Engage and Persuade Through Words (Paperback)
The first thing you notice about `Brilliant Business Writing' is how enjoyable it is to read. It's a genuinely entertaining, laugh out loud read, which is why it's so convincing. Neil obviously knows how to write. The second thing you notice is how easy it is to take in what he's saying. Unlike most business books you don't get to the end of the first chapter and think `Now what was that again?'. Parts of the book come back to me all the time and that makes it really practical to apply to everyday business writing.
The only down side to the book is that it might make you violent. I've had lots of moments of wanting to bash my more verbose colleagues over the head with it and say `For god's sake, just read this! Then you'll know what I mean.'