4 of 4 people found the following review helpful
By A Customer
This review is from: Maximum Diner (Paperback)
Cracking book this. Funny, insightful, self-depreciative and entertaining. It's not a management parable - it won't help you run your business better, and if any retailers (fast food is retail see) out there are looking for help then 'Smart Retail' is a better bet. But if you just want to read something that will make you smile, will make you laugh and, best of all, that will have you desperate for things to work out then buy this book right now. Honestly it's one of the most enjoyable books, on anything, that I've read this year.
PS Don't read the author's biog on the inside-back cover - it gives away information that slightly spoils the story.