Customer Review

32 of 35 people found the following review helpful
1.0 out of 5 stars Not cheap and not chearful, 13 Feb 2014
This review is from: Copy This Idea: Kick-start your way to making big money from your laptop at home, on the beach or anywhere you choose (Kindle Edition)
Make no mistake, the idea of making this sort of money from our kitchen table is exciting, and when someone tells you they have a blueprint you can follow, and they can prove they have made Millions of Pounds running their business this way, its compelling.

What I found when I read this book, is there are no real world doable actions you can take from this book. It has been well written (probably by a ghost writer) to build an emotional response, but fails to explain many of the pitfalls you will face should you go down this route.

As far as I could see this book has the sole purpose of getting you to sign up to Mr Reynolds Cash on Demand Course 12 monthly booklets that will cost you 30 per month, you will have no recourse when it fails to perform, and you will be sent well written material designed to excite you with unreal prospects, just to get to part with your hard earned cash.

My Reynolds explains his theory of the funnel, selling something that cost 5 for 50 he calls it a front end product...much like this book, then up-selling to a more expensive product...the Cash on Demand Course, and upselling you something more for many thousands of pounds.

The issues here are that firstly you need a list of people to sell to, I suggest you look at list brokers and see what they charge for you to hire their list, you will need a website, unless you are a genuine copywriter who can write genuine persuasive copy you are going to need one of those, and you are going to need a product Guess where that is going to come from...probably the author of this book.

The problem with the information products Mr Reynolds sells is they have been round the block a few times. Let me explain. In the book Copy This Idea, Mr Reynolds talk about buying a non-exclusive license to a product, would it be possible that other people to have bought this product to sell to the same market you want to get into, very possibly. Is it also possible that the person who made the original has had all the money they could get out of the product, so they now very sensibly sell the non-exclusive license to make even more money.

The book has nothing in it to copy, it's a cheap first product praying on people who are fed up with the old 9-5, a good read about a local boy who makes good, but the money, the 50 million the author has made has been of the backs of hard working people like you and me, cashing in on hopes and dreams with some clever copy writing.

It beggars belief that the likes of Amazon and WH Smiths stock this book, effectively you are now paying for Andrew Reynolds advertising campaign to yourselves.
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Showing 1-2 of 2 posts in this discussion
Initial post: 4 Mar 2014 17:07:34 GMT
Reviewer S5 says:
I agree - Andrew Reynolds made his money selling the dream not the business model, unless you want to copy him waffling no end about how you are going to solve all your prospects financial wants. It's so sad that so many people think that he is such a selfless person just wanting to help them.

In reply to an earlier post on 16 Mar 2014 06:27:24 GMT
[Deleted by Amazon on 25 Mar 2014 13:58:14 GMT]
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