Customer Review

6 of 6 people found the following review helpful
3.0 out of 5 stars Tasty, but not very filling, 3 April 2013
This review is from: The Power of Habit: Why We Do What We Do, and How to Change (Paperback)
The remarkably named Charles Duhigg takes his one idea - the habit loop - and runs with it and runs with it. Written in the pop science style of Malcolm Gladwell, the book contains a few ideas dressed up in some detailed journalism; human stories that bring slightly different aspects of the core message to life.

If you don't fancy reading the whole thing, this is it. We are creatures of habit. Habits have three parts, like a good story - a beginning (cue) middle (habit behaviour) and end (reward). Science has found that it's the middle that counts, the flexible part,the part we can alter, and if we do, we can lose weight, stop drinking, etc. But we have to believe that we can change this behaviour, or we can just about forget it. So, if that makes sense, the rest is art direction, window dressing, and human interest.

I don't know what to make of this book - it is interesting and well written, but it seems more like a silicon injected Atlantic Monthly article than a fully fledged book. Contrast it to say, Thinking Fast and Slow, and it really is a Chinese meal; tasty but not very filling.
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Location: London

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