Customer Review

5.0 out of 5 stars If only every business read and followed this book., 7 Dec 2004
This review is from: Hug Your Customers: Love the Results (Paperback)
This book will teach you everything you need to know about excellent customer service. It's jam packed full of astounding anecdotes (especially the one about an employee flying to Japan with a suit for a customer... for free!) It held my interest all the way through.
The only downside to the book is that it doesn't really explain too much about how these kind of tricks and results can be applied to different business models. But then the author is just speaking from his own experience. Which is engaging and amusing enough to be able to read the book in a few hours flat and be motivated enough to treat your customers like royalty.
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