Shop now Shop now Shop now  Up to 50% Off Fashion  Shop all Amazon Fashion Cloud Drive Photos Shop now Learn More Shop now Shop now Shop Fire Shop Kindle Shop now Shop now Shop now
Customer Review

3 of 3 people found the following review helpful
4.0 out of 5 stars Interesting, revealing but sometimes veers into tedium, 29 April 2007
This review is from: Ripped and Torn: Levi's, Latin America and the Blue Jean Dream (Paperback)
Born in South America of parents, whose interest in the continent, went beyond the cursory, Amaranta Wright is a child of several cultures. Of her own admission, she feels South America beckoning and when Levi's offers her a 'job of a lifetime' involving what she thinks will be an all-expenses paid trip to the countries she always wanted to travel, she signs on. What follows is the story of her experiences with the youth of these countries and her search for pieces of their souls and their dreams, which she could then hand back over to Levi's so they could crunch it back into marketing speak and sell the dreams back to the South American youth.

Weaves paints word-portraits of the characters she meets both in South American and on her short trips back to the United States. One can visualise the landlord, the faded (lying, as they find later) star of Hollywood as well the boys who invite her to their ghetto for a party.

People from India, such as I am, are often inured to the gritty descriptions of poverty of the kind she writes. But having watched 'Cidade de Deus' without letting my inured brain to intervene, I was affected deeply by her descriptions. Hope is interwoven with dirt, grime and desperation but the tragedy is that this hope is being fed and watered only in the pursuit of profits, not so the youth could be truly lifted out of the hopelessness of their situation.

Wright's struggles with herself and her values while doing this 'job of a lifetime' are evident throughout the story, which makes it possible to finish the book, which sometimes rambles into tedium. Her devotion to South America is unfaltering, her writing style mostly conversational and never formal or pompous, her story telling vivid.

I read most of the book on airports, and travelling in blue denim jeans has not been the same since then.
Help other customers find the most helpful reviews 
Was this review helpful to you? Yes No

Be the first person to comment on this review.

[Add comment]
Post a comment
To insert a product link use the format: [[ASIN:ASIN product-title]] (What's this?)
Amazon will display this name with all your submissions, including reviews and discussion posts. (Learn more)
Name:
Badge:
This badge will be assigned to you and will appear along with your name.
There was an error. Please try again.
Please see the full guidelines ">here.

Official Comment

As a representative of this product you can post one Official Comment on this review. It will appear immediately below the review wherever it is displayed.   Learn more
The following name and badge will be shown with this comment:
 (edit name)
After clicking on the Post button you will be asked to create your public name, which will be shown with all your contributions.

Is this your product?

If you are the author, artist, manufacturer or an official representative of this product, you can post an Official Comment on this review. It will appear immediately below the review wherever it is displayed.  Learn more
Otherwise, you can still post a regular comment on this review.

Is this your product?

If you are the author, artist, manufacturer or an official representative of this product, you can post an Official Comment on this review. It will appear immediately below the review wherever it is displayed.   Learn more
 
System timed out

We were unable to verify whether you represent the product. Please try again later, or retry now. Otherwise you can post a regular comment.

Since you previously posted an Official Comment, this comment will appear in the comment section below. You also have the option to edit your Official Comment.   Learn more
The maximum number of Official Comments have been posted. This comment will appear in the comment section below.   Learn more
Prompts for sign-in
  [Cancel]


Review Details

Item

Reviewer

S. Yogendra
(VINE VOICE)    (REAL NAME)   

Location: UK

Top Reviewer Ranking: 577,908