Customer Review

13 of 13 people found the following review helpful
5.0 out of 5 stars Probably the best goal-setting and achievement book I've read, 9 Feb. 2012
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This review is from: Executive Toughness: The Mental-Training Program to Increase Your Leadership Performance (Hardcover)
I have dozens of books of this type. I ordered Selk's previous book, 10-Minute Toughness, without any enormous expectations, but I found it superb for anyone who has any kind of performance or sports career or events to aim for. Consequently, I bought this book as soon as I saw it was available, but with a slightly sinking heart, because of the title and the picture on it. I was concerned that it would simply be his first book re-written for American office workers.

However, Selk has taken his experience of working with people in sports and business and has produced a book which can easily be read and used by the general public. Most of the books in this genre either fall into the 'How to make billions of dollars and attract the partner of your dreams while asleep in your armchair dribbling slightly' (e.g. The Secret), or 'How to make your life so boring that you'll wish you'd cut your throat instead' (e.g. the works of Brian Tracy, bless him, and yes, I have read most of them and listened to the audio).

The revelation for me with both books, was the emphasis on process goals rather than product goals. Decide what you want (product), figure out what it'll take to get you there, take the actions (processes). Simple, obvious? Yes, however most other books focus on the product goals, i.e. the result you want, and then leave you hanging. Selk's aim is to get you doing the processes, in other words taking the necessary actions on a consistent basis. If you were setting out on a journey to a new place, deciding where you were going would probably be the easy bit. If you didn't plan your journey, buy the tickets, and make your connections on time, you'd be pretty unlikely to get there. Also simple and obvious, but the problem for most of us is taking the actions and that's what Selk recognises and has strategies to deal with.

This is a book that is focused on achieving results, and the responsibility for that rests squarely on the reader. Selk gives you the tools, and some solutions to the obstacles he's found along the way. The worst thing about the book is probably the title.
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Location: London, England

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