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Hasn't lost a step!,
This review is from: Selling the Dream: Sales as Evangelism (Paperback)
I first read this book back in 1998 when I was heavily influenced by Guy's entrepreneurial Rules for Revolutionaries/Kick But campaign. I have since referred to it often for its sheer enthusiasm and many inspirational insights in different areas of business.
12 years later I find myself in charge of Imagination Technologies' developer programme POWERVR Insider - much the same function as Guy had in Apple when he gathered the experiences furnishing the pages of this book. With the professional insights and experiences of my position, I can testify, this book (still) rocks! Like everybody else I would love an updated version, but the old, worn and annotated one, never strays far from my desk - and for good reason: Guy's no-nonsense approach and the timeless principles of evangelism have been the cornerstone of so many, many success stories in my position.