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Pricing for Profit - Light Bulb Moment!,
This review is from: Pricing for Profit: How to Develop a Powerful Pricing Strategy for Your Business (Kindle Edition)
Peter Hill's new book is inspiring and a great read. It certainly was a light bulb moment for me and a very sound investment as far as I am concerned. As I leafed through the pages, I felt like Homer Simpson, when he realises that he has left his keys in the door overnight!
Written in simple English, Peter Hill delivers his message in a clear and concise way that makes you think about the fundamentals of pricing, and more importantly its impact on the bottom line and ultimately the profitability of your business.
The book has challenged me and caused me to question my own pricing strategy within my business. More importantly it has shifted some of my focus away from my competitors. Peter's view is that we need to "tip the value scales" and understand your own pricing strategy as well as your competitors! For far too long, I have been worried about the competition and what they are charging. Sound familiar?
We think we know about pricing, but do you or your staff realise the impact discounting has? I never considered this before! Have you?
There is some sound advice in this book and for me it's a good read and great value. Well done Peter Hill.