Top critical review
50 people found this helpful
3 stars doesn't mean it's BAD. Just not very wide ranging.
on 10 August 2013
-WHO IS IT FOR?
The sub-heading inside the cover of this title says:
"Build Your Routine, Find Your Focus, and Sharpen Your Creative Mind".
The 'Creative Mind' part of this is the only clue that the book is partly aimed at writers. Indeed, most of the contributors to the book are authors themselves of one kind or another (columnists, bloggers etc.). This isn't particularly surprising as they are all peers of Jocelyn K who herself leads the '99U' and oversees the associated website 99U.com.
That doesn't mean that the guidance isn't also useful for us regular office workers but it would be especially useful to (budding) authors.
-AND WHAT IS IT?
It's a 'self-help' book giving guidance about how to prioritise one's work to achieve more. The book makes surprisingly narrow suggestions as to how to go about this. These few suggestions are then re-iterated in turn by the various contributors. I understand that this may be a way to affirm the points but it does get a bit repetitive.
-IS IT WORTH BUYING?
Overall, despite the book sometimes seeming like an excersise in drumming the same few points home, it IS definitely very useful advice. If nothing else, it will cause the reader to question how they work and how they can achieve more for themselves. With a little imagination, this can be used as a springboard to developing one's own ideas by questioning other aspects of one's working day/life.
However, if you already have a few of these types of books, I'm not sure you'll be learning much new here; this is more of a starting point than an exhaustive guide.
[My Ref: That book about how to respond to emails/distractions Aug 13]